Brand creation and development
What are the main points to consider to ensure the protection of a new brand? How to avoid risks when transferring exclusive rights? What actions should be taken at the…

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BRAND AND STYLE IDENTITY
Logo, letterheads, business cards and other envelopes - so often imagine the corporate identity of a company that orders similar designs from different agencies and studios. Having heard the word…

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How to buy a franchise
Franchise is one of the popular ways of doing business today. But before you buy a franchise, you should carefully examine all the details of the work. Even the most…

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features and distinctive features

What is a business plan for?

A business plan is a detailed strategy and tactic for the future activity of an enterprise. Having a good idea is not enough to build a successful business. She needs to give a physical appearance, describe in numbers, graphs and tables. To understand what a business plan is for, you need to understand the essence, determine the goals and main objectives of this document. Continue reading

Quick success: why business owners should not strive to get rich quick
You have probably heard about it more than once in the mass media: new enterprises suddenly turn into multi-million companies. An example would be Groupon, Pinterest and Instagram. Nevertheless, the…

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Pros and cons of marketing outsourcing
"You can be the author of great ideas, but this is not enough, you must be able to bring them to the mind of people, otherwise you will not achieve…

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How to open a successful restaurant
Some people think that to have your own restaurant and keep it afloat is not at all difficult, it is enough to get only a high-class chef, and the trick…

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How to earn start-up capital on the Internet
Even those who are not planning to open their own business in the near future are thinking about this issue. By “start-up capital”, many today simply imply a certain amount…

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