Brand creation and development
What are the main points to consider to ensure the protection of a new brand? How to avoid risks when transferring exclusive rights? What actions should be taken at the…

Continue reading →

BRAND AND THE DEGREE OF HIS PROTECTION.
Today, most brands have their own websites. Therefore, after the approval of naming is extremely desirable to urgently register domain names. You need to provide a second line of defense.…

Continue reading →

How to start a business
It would seem that starting a business is easy, only you need money. It is the lack of money that is often the main obstacle to starting a business: money…

Continue reading →

which means that it will

How to open a coffee shop: approximate calculations

A coffee house can be opened by almost any entrepreneur who can make more efforts to improve the work and prosperity of the business. Usually, all those who open such places do not stop at what they have achieved: they open additional coffee houses, organize a network and get huge profits. Continue reading

Why performance evaluation systems don't work
No less problematic is the formulation of the indicator itself. Often this is done almost at random, relying on hope or appeals to higher forces. Sometimes a more or less…

...

What is the difference between profit and profit?
Some of those people who want to open their business, do not understand the basics of economic theory. Profit, revenue, income ... Sounds like. However, this is not the same…

...

How to find a niche for business?
Any business begins with the choice of a niche. This stage is necessary in order to further determine the target audience and, accordingly, the marketing policy. The problem is that…

...

How to increase the turnover in the store
Goods turnover is the volume of sales for a certain period in monetary terms. Recently, the decline in turnover has become a problem for many entrepreneurs. The fact is that…

...