Formation of company image
Image is a representation of the company, which is created from its competitors, partners and customers. A good company image is an important component of its success. He will allow:…

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What business to open in a small town
The opinion that a business can be successful only in a megacity is wrong: you can even start your own business in a village. However, the population in the city…

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Brand creation and development
What are the main points to consider to ensure the protection of a new brand? How to avoid risks when transferring exclusive rights? What actions should be taken at the…

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find an adequate

What is the difference between profit and profit?

Some of those people who want to open their business, do not understand the basics of economic theory. Profit, revenue, income … Sounds like. However, this is not the same thing. If you are a start-up entrepreneur, you just need to know the difference between income from profits and revenues. And sometimes even experienced entrepreneurs confuse these terms. Continue reading

CORPORATE EDITION. WHOM AND WHY DOES IT NEED?

When asked what a corporate publication is, you can find a clear and understandable answer in Wikipedia “Corporate Media – periodicals, radio, television, video programs, Internet sites, Internet portals, or any other form of periodic dissemination of social information that serves interests of a certain company and produced on its initiative ” Continue reading

How to break the theft of brands?

And just recently an illustrative case occurred in one of the stores.

– Parajampers do you have? – From the threshold, the man asked so loudly and menacingly that the salespeople on the trading floor were a little alert. The man entered quickly approached, carrying a large package in his hands. Behind him ran the second, all red and muttering something. Continue reading

How to open a profitable business
If you do not know how to open a profitable business, there is a chance to make a mistake. Statistics based on the experience of Russian and foreign entrepreneurs, says:…

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How to choose a niche for business
Successful business management is largely dependent on the scope of activities in which a particular entrepreneur operates. To achieve planned results and maximize profits, you need to know how to…

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How to open a recruitment agency
The success of any business directly depends on the qualifications and competence of its employees. And to find a highly qualified specialist is sometimes very difficult. Large companies are willing…

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How to open a beauty salon
Personal beauty salon - a business quite profitable and in most cases rapidly developing. This fact explains that in the past few years, he is one of the most popular.…

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