What is a startup
The concept of “startup” has come to us for a long time, and in recent years it has become increasingly popular. Many books are published annually on this subject, new…

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How to open a recruitment agency
The success of any business directly depends on the qualifications and competence of its employees. And to find a highly qualified specialist is sometimes very difficult. Large companies are willing…

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How to break the theft of brands?
And just recently an illustrative case occurred in one of the stores. - Parajampers do you have? - From the threshold, the man asked so loudly and menacingly that the…

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steady achievement

BRAND AND STYLE IDENTITY

Logo, letterheads, business cards and other envelopes – so often imagine the corporate identity of a company that orders similar designs from different agencies and studios.

Having heard the word “Identity”, many do not understand what it means, and the developers start citing as an example a logo, business cards, letterheads and a brand book. Continue reading

Pros and cons of marketing outsourcing

“You can be the author of great ideas, but this is not enough, you must be able to bring them to the mind of people, otherwise you will not achieve anything.”

Lee Iacocca
“If there is something that we are not able to do better and cheaper than our competitors, then there is no point in doing it at all; we must pass on such work to those who perform it with the obviously better result. ” Continue reading

How to open your online store
The e-commerce market in Russia is booming. The number of Internet users and, consequently, potential buyers of online stores is growing exponentially. Due to objective reasons (an underdeveloped logistics system,…

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How to open a microfinance center
Microfinance generally represents the provision of financial services to small businesses. The purpose of such services is to help start-up entrepreneurs in the accumulation of capital and profit, as well…

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How to start working for yourself
Working for yourself is a dream of many. Especially when it comes to young people. And everyone is interested, above all, how to start working for yourself. But no one…

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What is a startup
The concept of “startup” has come to us for a long time, and in recent years it has become increasingly popular. Many books are published annually on this subject, new…

...